Since May 2016, it’s been extremely busy here at PreviewLabs, setting up our second branch. Our office in New Haven, Connecticut is a fact!
As a result of that, I didn’t have much time to write articles for the blog. Now that all the busywork setting it all up is behind us, expect that to change!
Our international expansion hasn’t gone unnoticed though. First, FLEGA (the Flemish Games Association) covered the story, and a bit later, Trends Magazine (a mainstream financial and economical publication in Belgium), followed suit.
As roughly 55% of the revenue in the first 6 years of PreviewLabs came from the United States, it made a lot of sense to expand in this direction. Especially since the other 45% is represented by a range of other countries. So the US is by far the biggest country when it comes to PreviewLabs’ clients.
The graph below shows the actual data I was referring to during the interview:
For PreviewLabs, looking at our client base, it just makes a lot of sense to be represented in the United States. This gives us the opportunity to be closer to the clients here.
Indeed: with the new office in Connecticut, the time difference with our US clientele has been reduced from 6-9 hours to a maximum of 3 hours.
In 6 years you built up PreviewLabs from a two man living room studio to a unique prototyping company with offices around the globe. That must be a satisfying feeling.
It certainly does feel satisfying, especially when looking back at the pictures.
For the article in Trends Magazine (in Dutch), I detailed more on the diversity of our work:
We don’t only develop prototypes for video games. We use techniques and principles from game development and apply it to other concepts as well, such as educational software, medical applications, and virtual reality applications. We’re not only technically involved in the development of fast prototypes, but our clients also get advice.
These were the key highlights from both articles, giving a good insight in the international expansion of PreviewLabs. More details can be read in the respective articles.
Make sure to check our blog once in a while for more news on PreviewLabs Inc!